Business Communications for the 21st Century
The New Rules of Marketing and Public Relations require you to rethink how you get customers.
- How are you telling your story? To whom? Where?
- Who are your brand advocates?
- Is your awareness and marketing strategy 1) a website as an online brochure, 2)Facebook and 3)Twitter?
- Are you maximizing online presence with offline promotion?
- Who’s writing your content for your marketing materials? Someone who understands marketing or someone who can use apostrophes correctly? Or neither OMG.
- Do you know simple, cost-effective tactics that make online efforts more effective?
- Are you thinking locally, acting globally? Acting locally and thinking globally?
- Do you think you can’t afford help on a strategy, but seem to spend a lot on marketing anyway?
