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Study: 52 Percent Of Bloggers Consider Themselves Journalists

Yesterday a number of our crack, ace, super social media guru blogger experts when all a-twitter announcing that Google had chosen Asheville in its “google fiber initiative,” linking to the blog announcing the win, and giving themselves whooo-hooos and high fives.

I did a quick search in Google, under “google fiber initiative,” (10 sec) and saw a WP story dated 3/29 stating the selection would happen sometime in the Fall (took 60 sec to peruse).  April Fools! And yet, I was watching this start to go viral. A perfect example of the “journalistic” technique of  expert “bloggers.” Perhaps the question is not whether they think they are journalists, but why? I know pop culture is allowing people such as Glenn Beck or Rush Limbaugh to define themselves as such – though they are actually just entertainers paid to incite, demean and espouse rhetoric – but, before we call bloggers journalists, or they call themselves that, let’s ask them what they use for source material. Their friends tweets?

At least it wasn’t Swiftboating. Now THAT was journalism!

PS I’m still waiting to see the “Mea Culpas” from the bloggers on the April Fool’s joke.

Study: 52 Percent Of Bloggers Consider Themselves Journalists.

The First AAF Asheville ADDY Party – February 20th

Everything you need to know about the party is at the AAFASHEVILLE.org website.

http://www.aafasheville.org/aaf-asheville-addyr-awards-party.html

However, the down and dirty is:
When: Saturday, February 20, 2010

Where: The Venue, 21 N. Market Street, Downtown Asheville

How much: $40 if you buy tix before February 14h. $45 until February 18th

Why: To celebrate the premiere Addy Award party!

Facebook’s Great Betrayal

Quite a bit of info flying about regarding the PRIVACY changes with Facebook, how this is a turning point in social networking and media, what the heck is going on?
Good to start following some of this information. What is sort of funny is that you can post via facebook all the controversy surrounding them.

Apparently, one thing to really check is your privacy settings in the “NEW” facebook as they are set to EVERYONE for EVERYTHING. May want to tweak a bit just to shake things up a bit.

Facebook’s Great Betrayal – Facebook – Gawker.

Is Social Media working for Small Biz?

Interestingly, this article exposes a recent poll that asked, “Is Social Media Working for Small Business….” and more than three quarters of the respondents didn’t feel it was expanding their business.

So, how does this fit with the constant barrage of emails, newsletters, seminars, teleseminars, discussion offers I get every day to hear all the wonders of social media? Much like a pyramid scheme, its great if you’re one of those lucky ones, out making thousands of dollars telling everyone how great social media is; if you’re one of those who ponied up $200 to hear them wax poetic about the greatness of social media, you may just find yourself $200 poorer.

I mean, forget any discussion on how this is just one quivver in the arsenal to beat people over the heads to purchase your product or service. You must now employ hundreds of people to twit, friend and link up to market everything from shampoo to pet food.

I’m all for blogging, social media and all things on-line; however, just like years ago when everyone who came through the door of an agency needs a brochure, simply blogging or facebooking or tweeting isn’t going to bring people into your door. And, if you have a great product or service, and you solve a need or provide a solution, you don’t have to beat them over the head either.

Of course, if you want to actually make people change a behavior – bottled water comes to mind – you may just had to hit them with a high-powered water hose in the face. But, that’s another issue.

Read the article here: American Advertising Federation AAF Group News | LinkedIn.