For those of you out there trying to find low cost ways to track your brand’s presence in social media, this article outlines the Social Marketing Hub.
It’s $2000 for the lowest subscription plan, but that isn’t bad if you’ve got some major campaigns going on marketing your product.
Manage Your Brand’s Social Media Presence with One [...]
The information shared here through BusinessWire is straightforward and simple.
Crafting the message and content is obviously the most important factor in developing an excellent public relations and press release campaign.
When developing a press release, I try to incorporate at least Five out of Seven of the traits that are outlined in the article. One that [...]
Good article on earned vs paid exposure and how the great divide is narrowing.
American Advertising Federation AAF Group News | LinkedIn.
Like many other cities in the US, Asheville is vying to become a “test” market for the Google Fiber Initiative.
Unlike many cities in the U.S., Asheville is uniquely situated to be a good choice.
Be sure and nominate us.
Google Fiber Asheville.
This is a very good article on all those necessary components that make a website findable.
Chris has been working in the field for many years in Asheville, and has a great handle on what works, and what doesn’t.
Check it out.
Designing A Website That Works.
The 10 Stages of Social Media Business Integration.
How to Build Conversations in Social Media Using the 3 P’s.
This list represents just some of the clients for which I have created marketing communications, as an independent, an employee or freelance
Seriously, I was intrigued to see things like caffeine-powered booster drinks on the list; I guess since we all multitask now we need to keep juiced 24/7. But, traditional favorites like Tupperware, Presto Industries, Arm and Hammer….great to see these bulwarks continue to build fans.
View News Release
The Vitamin line was launched on QVC. One of the premiums for purchasing was a subscription to Art Ulene’s monthly newsletter. Quite effective in 1997, this newsletter is now online and contains a myriad of information not available (or economically feasible) just a little more than a decade ago.
(Agency: Gail Becker Associates of [...]
SWOT for Folgers Shakespeare Library
Collaborating on the launch of this new agency in the Asheville area.
Headlines
Web content
Contributing brand strategist and copywriter
Creative direction
Mercury Creative Group
AAF Asheville
PRAWNC
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