A heart-warming piece from CBS Assignment America, less than 3 minutes long, that also brings well-deserved awareness to The Elephant Sanctuary in Tennessee, and Founders Carol and Scott Buckley.Read More
Harrah’s Cherokee Casino presented a “REGRAND OPENING,” March 22, 2013. As part of the press conference, there was a demonstration at the Chef’s Stage, a new concept for buffet dining at the Resort.
This is a p.r. video featuring the Food Presentation.
Harrah’s Casino Grand Opening Press Conference
From MASHABLE :
Let’s take a look at 15 of the most memorable social media mistakes of 2011. We’ve dug up everything from GoDaddy‘s elephant shooting video to @Qwikster‘s smoking Elmo. Curious about the rest? Flip through the gallery and add your commentary below.
What buzzwords would you like to see vanished from the lexicon?Read More
Though this is an article about investing in Facebook when the IPO eventually launches, it is a good perspective on how Facebook has positioned itself to become a “virtual marketing world.” As a marketer, it is important to also understand how Facebook will effect everything that is done in creating advertising and public relations campaigns as we move forward.
Excellent tips on integrating a social media plan with an overall strategy.
Often I find that the strategy is overlooked. Please let me help you in creating it! A retainer usually can cover this stage, or we can build it into the project. But, don’t skip it. Tactics and “one-offs” aren’t going to help you with your brand, if you don’t integrate the entire strategy!
Just a fun clip of the excitement of the final night performance of “PRIME RIBBING: A Newsical Revue,” which ran May 31 through June 18th in Asheville NC. I worked with them in doing their collateral materials, Artist Susan Meyer created the cow for me, and Jamesgang produced the poster and program book. We also helped get the word out with creating a Facebook page, posting weekly and sending out Tweets to some of Asheville’s best bloggers, such as AskAsheville, Ashevegas, BlogAsheville and others. All great fun.
This is a youtube video from Air New Zealand that cleverly was produced. I’m sure that the people on board actually watch the video as it is incredibly entertaining.
Plus, it already has had over 625,000 views on YouTube, so it is also a great ad for Air New Zealand, and the Rugby teams.
Thanks to a colleague for sharing this invaluable information! Great ways to make simple improvements with SEO. Some is fairly obvious, like keywords and updating content, but other ideas are a little less intuitive.
A good refresher, too, for anyone working with folks to help them increase webs presence. I have to do some of this myself!!!
For those of you out there trying to find low cost ways to track your brand’s presence in social media, this article outlines the Social Marketing Hub.
It’s $2000 for the lowest subscription plan, but that isn’t bad if you’ve got some major campaigns going on marketing your product.